Iranian Messaging Platforms Unveil Advertising Services and Capabilities for Upcoming Elections

In a recent meeting hosted by Iran's Information Technology Organization (ITO), key stakeholders including the Deputy Director of Policy and Accreditation, Presidential Election Advertising Headquarters at the Ministry of Interior, and officials from Iranian messaging services and presidential candidates, gathered to explore the advertising capabilities of domestic messaging platforms in the lead-up to the nation's pivotal elections.

According to the Public Relations Office of Iran's ITO, During the session, prominent Iranian messaging platforms such as iGap, Eitaa, Bale, Virasty, Gap, and Rubika showcased their advertising services and capabilities to the representatives of the presidential candidates. Each platform presented a unique set of features, including verified channel badges, bulk messaging, push notifications, live streaming, and specialized advertising packages tailored to candidates' needs.

Notably, Eitaa introduced a distinctive feature allowing individuals to join a candidate's channel by sending their electoral code to the Ministry of Interior's SMS system. Meanwhile, Rubika announced an allocation of 15 billion Rials (Iranian Currency) for advertising credit for candidates, with specific funds designated for pinning and SMS usage.

These presentations shed light on the diverse advertising options available to candidates on domestic messaging platforms, underscoring the pivotal role of digital communication in the upcoming elections.

Explore the comprehensive advertising services of domestic Iranian messaging platforms:

iGap

- Verification of candidate channels with blue tick badges

- Efficient bulk messaging to users

- Push notification capabilities

- Prominent banner placement in attractive channel sections

- Pinning important conversations

Eitaa

- Unique integration: Send the candidate's electoral code to the Ministry of Interior's SMS system (50001717) for instant channel access link

- Verification of candidate channels with blue tick badges

- Free pinning with visibility up to 20 million views

- Automatic SMS membership for seamless user integration

- Featured candidate channels on dedicated user pages

Bale

- Verification of candidate channels with blue tick badges

- Complimentary pinning with visibility up to 10 million views

- Highlighting official candidate channels in the prestigious "Showcase" section

- Tailored advertising packages to maximize outreach

Gap

- Verification of candidate channels with blue tick badges

- Unlimited live streaming capacity for campaign broadcasts

- Exclusive showcase of candidate broadcasts on state TV via Gap

- Dedicated election showcase for candidate channels and groups

- Custom bots with advanced features for candidate interaction

- Simultaneous advertising across Gap's public platforms

- Strategic banner placements in public and election showcases

Virasty

- Official badge assignment for verified candidates by election headquarters

- Launch of national election headquarters' official account on Virasty

- Utilization of Virasty's robust live-streaming capabilities

- Teaser advertisements for candidates showcased on Viranama

- Conducting diverse polls and public opinion surveys

- Specialized candidate advertising showcase in Virasty's accelerator section

Rubika

- Exclusive allocation of 15 billion Rials (Iranian currency) for advertising credit for candidates, including 500 million Rials for pinning and 10 billion Rials for SMS usage.

- Tailored landing page creation for candidates, categorized by content type

- Prominent display of candidates' advertisements in the Video-On-Demand (VOD) section

- Regular delivery of comprehensive daily reports to candidates

- Seamless integration of live streaming capabilities

- Creation of a dedicated regional pin section for targeted outreach